Marching to the BEat of a LEGENDARY Drum
Marketers and salespeople love to tout themselves as storytellers (okay, fine, creatives do, too). Oracle sought to electrify a crowd of marketing heroes at their annual Modern Customer Experience and inspire them to "Be Legendary."
Teaming up with DJ AFISHAL, a DJ-drummer hybrid, I crafted a three-act narrative for a custom live performance, where music, animation, and lighting manifested the power of marketing technology and how it propels brands to build deep-rooted connections with real people far and wide.